Comics, Creative analysis, Marketing and PR

This is not how you market your graphic novel/comic on Twitter

Okay, I bought an indie graphic novel earlier this year and followed its official Twitter account. Soon after, I unfollowed the Twitter account, but not because the graphic novel was awful – far from it – but because the Twitter account for it was a frustrating example of bad marketing via social media.
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Comics, Creative analysis

how-many-people-in-comics-have-jobs-outside-comics

That’s just some of the stats to come out of that huge comics creation survey that I ran over the course of the summer. While I haven’t got the finished analysis to show you yet – I’m currently working with Paul Blewitt to bring you an easy way to digest it all. When I started the survey, I was expecting that there would definitely be a lurch to diversified income streams, but perhaps not this much.

The survey pool wasn’t huge in the end – 90 respondents – but this is a relatively small entertainment industry in comparison to others. I hope to bring you the rest of the results in the coming months.

72% of those I surveyed who are working in comics have a job outside of comics/graphic novels

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Comics writing, Creative analysis, Design, Writing

What’s your situation as a comics/graphic novels creator?

This is the question I hope to explore with a new survey I’m launching today. What’s your situation as a comics/graphic novels creator? (link goes to Google form) is an attempt to figure out what’s happening in the industry in relation to things like pay, training and location. And I hope that I can get loads of people to fill it in, because comics and graphic novels creators have got a big problem:

There is little transparency about the pay and conditions of writers, pencillers, inkers, letterers, colourists and cover artists in today’s “global downturn” world. Continue reading

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