Creative analysis, Marketing and PR

How not to market your event (or anything) on Facebook

Facebook marketing header v1

I use Facebook Events for Cornwall Graphic Novel Group’s (CGNG) monthly meet-ups. But… Continue reading

Advertisements
Standard
Comics, Creative analysis, Marketing and PR

This is not how you market your graphic novel/comic on Twitter

Okay, I bought an indie graphic novel earlier this year and followed its official Twitter account. Soon after, I unfollowed the Twitter account, but not because the graphic novel was awful – far from it – but because the Twitter account for it was a frustrating example of bad marketing via social media.
Continue reading

Standard